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OEMs can partner with Cycle Trader to create unique engagement strategies designed to drive Make/Model sales.
Drive Additional Make/model Views
with Ad Enhancement Campaigns

Have a specific make/model you want to move more of? With Ad Enhancement Campaigns, you have control and flexibility over the enhancement status of dealer listings featuring your make/models. With the Sponsor Management tool in TraderTraxx, you can allocate Premium and Featured Ads in real-time.


Premium Placement Ads are designed to maximize the number of buyers who see your make/models by rendering dealer inventory at the top of the organic search results, and highlighting your listings across all devices with a “Premium” flag and photo rotation.


Premium Ads drive 5X the number of search results impressions than standard ads.

Featured Ads

Featured Ads appear in a scrolling carousel on the Homepage as well as at the top of the buyers’ Search Results page on all platforms. These prominent placements give your make/models the first impression on buyers, helping to generate leads dealers, moving more make/models.


Featured Ads drive 2X the number of email leads than standard ads.

Capitalize On Your Website Traffic

Leverage the search functionality of Cycle Trader on your site to drive in-market, down-funnel buyers to live listings from your dealers, resulting in significantly higher conversion rates.

Interested in learning more about what
Cycle Trader has to offer?